Riviera Travel can help you bypass the indignity of Xmas shopping with a 5-star cruise into Europe. Credit: Riviera/RRM

Riviera: Christmas shopping with a difference

Author: Calum Brown

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As Christmas approaches, why suffer the indignity of supermarkets, retail outlets and banal online shopping – when you can have Riviera Travel take you directly into the heart of Europe and some outstanding festive markets, in 5-star luxury?

Christmas shopping. Never before has two words struck such fear into the hearts of men and women alike.

That dreaded “C.S” phrase summons crowds and price tags akin to one another, where you need steely determination and the survivalist skills of Ross Kemp to escape with your loot. Even then, that’s only if you can persevere beyond the celebrity-endorsed fragrance section without painfully asphyxiating.

For some, the ordeal of hunting down the perfect gift is enough to feverishly turn to Eggnog. And for what, to gather commercialised throw-away goods with less soul than Cyberdyne Systems Model 101? Can you even remember what you gave to others for Christmas last year?

Chances are, it’s lurking in a cupboard or gathering dust on a rarely-visited shelf; destined to end up in a charity shop for all eternity. But what if we told you there was another way?

Step forward, Riviera Travel and their abundance of stylish Christmas cruises. Embarking on a festive-themed river cruise is the perfect way to soak up the festive spirit, and also a perennial revelation for the soul.

A festive Riviera cruise will re-establish the humanity of Christmas. Credit: Shutterstock

Cruising with Riveria down the Danube or the Rhine re-establishes the season’s humanity, and will restore faith in the holidays. Not to mention providing you with the opportunity to obtain real Christmas presents for your nearest and dearest. No tacky bin-fodder here, and no riotous queues for the privilege, either.

Instead, you can enjoy docking in lesser-trodden destinations uncorrupted by desperate commercialism and instead focused on real values. Awaken each morning to the fresh winter sun as it carves a path through the hue of misty daybreak, admiring a new dawn from the windows of your spacious cabin, before indulging in Europe’s finest retailers - real people.

Using a Riveria ship as a base while on your shopping spree provides a stylish onboard lounge and facilities, insightful excursions and mouth-watering cuisine. Not to mention free Wi-Fi and onboard wellness and spa facilities. Xmas shopping has never been so enjoyable!

As a bonus, when we tell you that direct flights from a choice of UK airports, and return international train travel (should you require), are included in the package cost – a Christmas river cruise suddenly becomes a very real bucket list experience.

It's time to do Christmas properly. And Riviera will take absolute care of everything. Credit: Riviera

Do Christmas shopping properly with Riviera

Just imagine; drifting past Europe’s most enchanting towns and cities, each adorned with shimmering lights and vibrant Christmas markets, dusted with a crisp layer of snow.

Envision a gentle bustle of appreciative culture seekers amid the aroma of mulled wine and suckling roast hog, as the age-old architecture radiates with the warm luminosity of generations past.

Unlike the commercial hustle of typical UK shopping centres, rain-soaked high streets or the clinical aspect of online purchases, these European Christmas markets offer an array of experiences and handcrafted gifts that are as unique as they are beautiful, and Riviera can take you straight there – in comfort while aboard 5-star ships; with impeccable onboard service and itineraries curated by local experts.

Instead of purchasing an anthrax-powered candle from Goop, or Troy McLure’s Juice Loosener, why not opt for intricately carved wooden ornaments and hand-painted ceramics and textiles? These treasures transcend the ordinary and bring Europe’s artistry and regional traditions to life.

Each purchase carries a story, crafted by local artisans who have perfected their skills over generations. Christmas shopping has never been such an adventure, or resulted in such exquisite purchases destined to enrich the receiver’s horizons.

A Riviera ship makes for the perfect Xmas base when shopping in Europe. Credit: Riviera/FB

Riviera Travel: The ultimate Christmas adventure

As you explore markets in Germany, Austria, and France, you’ll discover stalls brimming with charming trinkets, gourmet delicacies, and seasonal treats. Of course, not all the edible aspects need return home. What happens in Europe, stays in Europe.

Cologne remains one of the most popular port calls for good reason. Wander through the iconic Christmas market beneath the soaring spires of its Gothic cathedral, sipping on hot mulled wine and nibbling on spicy gingerbread for a magical trip into chocolate-box living. It’s highly recommended.

In Vienna, the City Hall market becomes a wonderland of handcrafted jewellery, delicate glass baubles, and the sweet scent of roasting chestnuts. Strasbourg’s market, one of Europe’s oldest, overflows with Alsatian delights—like artisanal cheeses (recommended), wines (very recommended), and bespoke handcrafted toys (very much recommended) —each a perfect, thoughtful gift for friends and family of all ages.

Yet, these river cruises are not just about acquiring unique gifts; they’re about indulging in the holiday experience itself. Treat yourself.

While others stress about the looming Christmas season, you’ll be cruising leisurely down the Rhine or Danube, with the gentle hum of the ship’s engine providing a soothing backdrop as you pass by quaint villages, snow-covered vineyards, and medieval castles.

Each port of call unveils a new adventure, whether it’s a guided tour through historic city centres or a cosy evening on board, enjoying gourmet cuisine and festive entertainment. The stress of holiday planning melts away as you’re enveloped in an atmosphere of comfort and celebration. It’s what Santa would want for you.

It's time to treat yourself to a Christmas shopping spree that you'll never forget. Credit: Shutterstock

Be kind to yourself this Christmas season

Experiencing a Riveria Travel Christmas cruise is truly a gift to yourself. It’s a chance to escape the chaos of holiday preparations, leaving behind the demonic supermarkets and endless to-do lists in favour of world-class service and entertainment.

From as little as £999pp (based on two sharing), you’ll find yourself immersed in the heart of Europe, where the festive spirit is tangible and traditions enhance your mantra for life. The scenic beauty, the charming markets, and the serene rhythm of the cruise combine to create an unforgettable holiday experience.

Throw away all notion of stereotypical Christmas shopping and take time to relax, to revel in the joy of discovery, and to return home with not just gifts, but memories that will last far longer.

Sick of the shopping centres and rain-lashed high streets? Breathe easy with a German Christmas market. Credit: Shutterstock

We often see Christmas as a symbol where featureless material goods summarise the year’s success; losing touch with how Yuletide celebrations were originally crafted to celebrate people and thoughtfulness. There’s nothing thoughtful about conforming to the TV adverts and buying Kardashian slippers – but a genuine German music box, paired with steamy Glühwein and sweet spicy Lebkuchen? Now you’re talking.

Riviera’s festive cruises encapsulate the essence of the holiday season, offering a perfect blend of luxury, culture, and celebration. The beautiful landscapes, the historic cities, and the one-of-a-kind gifts you’ll find along the way make this an unparalleled way to celebrate.

It’s more than just a trip; it’s a chance to experience the holidays as they were meant to be enjoyed - full of wonder, joy, and a touch of magic. This is not just Christmas shopping; this is Christmas shopping as a relaxing 5-star adventure.

Fresh, crisp snow and a new dawn. Never before has Christmas shopping been so adventurous. Credit: Riviera
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About Calum Brown

Calum holds a deep interest in all things heritage and remains one of Britain’s most enthusiastic historians.

As a seasoned journalist, he has spent considerable time abroad and relishes all forms of transport. Shipping is in the blood, with a family connection to Stena Line embedded in his DNA. He also refuses to admit that 21st Century music exists.

Calum has developed a skill for bringing history alive, and always insists on making heritage accessible for everyone.